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New Balance Football : Make Chances/Take Chances

Project : Make Chances / Take Chances

Client : New Balance Football

Agency : ZAK Agency (Freelance)

My Role : Creative Direction, Art Direction, Design, Compositing, Retouching, Artwork/Finishing

The ‘Make Chances / Take Chances’ campaign continues to perform strongly and is enhanced with the arrival of the latest boot colourways. Continuing with the striking visual language that the campaign has established the two new boots take New Balance football into 2016.