Project

Driver : San Francisco

Client

Ubisoft

Agency

Freeform London : Freelance

My Role

Creative Direction
Art Direction
Design

Artwork
Compositing
Retouching

Background

The game sees the return of detective John Tanner as well as the high speed chases and stunts that the franchise is renowned for. The advertising concepts reflect two of the main points of the game... uber cool cars and intense driving action.