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New Balance Football : Make Chances/Take Chances

Project

Make Chances / Take Chances


Client

New Balance Football


Agency

ZAK Agency : Freelance

My Role

Creative Direction
Art Direction
Design

Artwork
Compositing
Retouching

Background

The “Make Chances / Take Chances” campaign continues to perform strongly and is enhanced with the arrival of the latest boot colourways. Continuing with the striking visual language that the campaign has established the two new boots take New Balance football into 2016.